In Google We Trust … In News Media, Not So Much
More than half of Americans believe that national news organizations actually intend to mislead or slant the facts, according to a major new study. The latest study released by Gallup and the Knight…
Chaos in the air, on the ground, but Southwest reclaimed its online reputation
Lightbox Search study reveals the airline’s search strategy workedNEW YORK, Jan. 20, 2023 – “Chaos in the Skies” dominated what Americans heard, read or searched online when Southwest Airlines…
Two Sides of the Kanye Coin: How One Brand Cleared the Smear
NEW YORK, Dec. 6, 2022 - Of all the companies that dropped ties with Kanye West ("Ye"), Adidas suffered the greatest fallout with its online image initially shattered, but only weeks later its…
Industry pros Taylor and Doull Join Lumentus and Lightbox Search to Boost Reputation Management Services and Platform
NEW YORK, Nov. 16, 2022 – Two communications services veterans have joined Lumentus, a full-service communications agency, to promote its reputation management services for corporations, financial…
Political Campaigns Must Focus On Search Results Now, Lightbox Search Webinar Explains
Reshared from Lightbox Search, our social technology.
How Google Search Influences 2020 Elections: Presented by ‘Campaigns & Elections’
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Visual Comms Strategist Dunn Joins Lumentus as Creative Manager; McMahon Promoted to Sr. Account Director
NEW YORK, Sept. 23, 2019 – Laura Dunn, a visual communication strategist with expertise in digital and print design, brand awareness, social media, and customer outreach, has joined Lumentus as…
To Tweet or Not to Tweet? Hedge Funds Hesitate on Social Media
Originally Published in FundFire on August 14, 2019 | By Lydia Tomkiw Most hedge funds are sticking with an old-school approach to websites and social media, despite industry fundraising headwinds,…
NEW YORK, Sept. 4, 2019 -…
Strategic Marketing and Communication Expert Kohler Joins Lumentus as Senior Partner; Veteran Firm Executive Beltran Promoted to Managing Partner
NEW YORK, April 1, 2019 – Noted strategic marketing, management and communications executive Kathryn Kohler has joined Lumentus, the integrated communications and digital reputation management firm.…
Digital and Social Media Strategy Expert Alberts Joins Communications Agency Lumentus
NEW YORK, Feb. 27, 2019 – Digital communications veteran Steve Alberts has joined Lumentus as Senior Account Director, Digital Strategy, bringing 20 years of experience driving content development…