Protecting the U.S. electric grid

CHALLENGE:
The U.S. electric grid faces unprecedented threats in the form of cyberattacks and other dangers. A philanthropic donor approached Lumentus to create a non-profit advocacy organization to help ensure the grid is made grid more resilient and secure.

APPROACH:
Identify and recruit key stakeholders, including industry leaders, key federal and state regulators and legislators, to work together to create solutions and implement best practices.

Results:

Created Protect Our Power, a 501(c)(4) advocacy organization.
  • Incorporated, staffed with top industry professionals and maintain organization
  • Created logo, messaging and website with full social outreach
  • Recruited two dozen key industry leaders to serve as advisors
  • Contracted with law and lobbying firms to promote our cause and help achieve consensus among federal and state legislators, regulators and the electric utility industry
  • Develop and manage industry conferences
  • Design and produce branded materials for Protect Our Power