Eden Greenfield

Eden Greenfield, Senior Account Manager, Digital Strategy at Lumentus, is a digital strategist with expertise in campaign strategy, execution, and analysis. Her responsibilities include account management, social media content development, community management, and online expansion of brand/issue awareness and engagement.

An expert in digital content, Eden has created and implemented successful campaigns with clients across financial services, consumer, technology, non-profit, and real estate. Prior to joining Lumentus, Eden worked at Burson-Marsteller where she was the “go-to” person for social media strategy, client relations, content creation, and social monitoring/analysis. Her client list includes Morgan Stanley, CAIA, LUX FTS, Bank of America, Protect Our Power, Accenture, Barnes & Noble, Ford, Sony, and more.

Eden is adept at leveraging major events such as the World Economic Forum, SALT, and CES to build client presence and voice with continuous social listening, influencer outreach, and digital content creation.

Eden holds Bachelor of Science with a degree in Advertising and a concentration in Business Administration from the University of Florida, where she graduated summa cum laude.