An Account Manager at Lumentus, Eden is a digital strategist with expertise in campaign strategy, execution, and analysis. Her responsibilities include social media content development and online expansion of brand or issue awareness and engagement.
Eden has developed and implemented successful campaigns with clients across financial services, consumer, technology, non-profit, and real estate categories with clients including Bank of America – both Consumer and Enterprise – Accenture, Barnes & Noble, Ford, Entergy, NorthShore, and Sony. Eden is adept at leveraging major events such as the World Economic Forum, SALT, and CES to build client presence and voice with continuous social listening, influencer outreach, and digital content creation.
Eden’s professional passion lies in creating effective social media outreach and utilizing the power of communications to influence attitudes, perceptions, and behaviors. In her free time, she loves to travel and evaluate the evolution and cultural impact of television, media, superheroes and their fandoms.
Eden, based in the Lumentus New York office, graduated summa cum laude from the University of Florida with a degree in Advertising and a concentration in Business Administration.